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Branding & Design: Cloud Packaging

As part of a larger branding and CI initiative with Cloud Microphones, we redesigned the packaging for their best-selling Cloudlifter CL-1, and the design is now being implemented throughout the rest of the product line.

The previous packaging consisted of a simple sticker with a photo, logo and UPC code. We expanded the marketing real estate by designing a full box sleeve that included updated branding, a new product photo (done by us in-house), and features and benefits to act as a silent salesman in music stores.

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